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Seth Godin is Right!

Recently Seth published a post called In Pursuit of Cheap. He gets this so right and I talk about my own experiences.
When I talk about prices and how difficult it is for us as small business owners to go down the route of selling cheap and in volumes that mean we can make a profit we can live on…

It's all a struggle!

How do you set your prices? Are you sure they're right for your business? Here are some tips to get this right.
Price is one of those areas we all seem to struggle with. If we don’t get it right then it makes it difficult to get enough profit. AND not because we’re too expensive..... that’s…